What is working, what is not, and what to test next — every claim carries its sample size and confidence.
Based on 8 posts with analytics.
| Duration range | n | Views | Eng. | Fol./1K | vs all |
|---|---|---|---|---|---|
| < 12s | 1 | 518 | 8.3% | — | 1.5x |
| 18–30s | 3 | 350 | 1.9% | — | 1.0x |
| 12–18s | 4 | 343 | 2.2% | — | 1.0x |
Groups sitting well below the overall median.
Medians per platform, plus the same clip compared across platforms.
Experiments the data supports, with how to measure them.